Make Money Online: 5 Tips to Keep in Mind.
You have been looking for credible ways to make money online for a long time and have accumulated a lot of information and some ideas. However, with too much information flooding the Internet, you may find it intimidating and extremely difficult to make a decision. Also, it is not easy to risk spending your limited funds on just about anything.
Here are 5 tips to think about and to help you make money online:
1. Get Feedback FIRST!
Of course you don’t want to get a disastrous start to your online journey. It would help to get constructive feedback from potential customers, rather than asking your friends or relatives to rate your product. Friends and relatives rarely give honest advice as they always want to be supportive.
One of the ways to get validation from potential customers is to use customer insight survey tools. With surveys, it is easier to find out how customers feel about your products. What are their expectations from your products or services? On the contrary, if you are already in business for some time, you may want to use the survey to ask customers how they learned about your products. You may even want to know if they would be interested to be a returning customer.
2. You MUST have a website.
Having a website helps build your brand image in the online world and gives you credibility. Keep your site simple, with a user-friendly interface or content management system. WordPress is the most popular CMS used by most businesses. Register your domain name and find a reliable hosting service provider, such as BlueHost and GoDaddy, among others. Use ecommerce plugins and themes to customize your CMS. You can find free ecommerce themes in WooCommerce. To build an ecommerce store yourself, you may want to use either Shopify or Squarespace.
3. Who is your Competition and Customer?
When you are looking for ways to make money online, it would help to know your customers and competitors. Probably your potential customers are hanging out on competitor sites. You may want to see what sites potential customers are visiting. Search tools, including SmilarWeb or Google’s related search results, may come in handy to know your market. LinkedIn is another free research tool to know your market. It gives you insight into the competitor activities – who these brands are connecting with. You may also find it useful to track their updates in social networks.
4. What is your Action Plan regarding Sales?
How many units or subscription services do you plan to sell to reach your targeted revenue figure? Create an action plan and benchmarks to accomplish goals. Use failures as stepping stones for success. To harness the power of social media for marketing, it is important to determine the marketing avenues that you may want to leverage. Start small – with one or two social networks that have a strong presence of your audience. Another effective marketing strategy is blogging and guest blogging on complementary sites to build a stronger digital footprint for your brand. You may want to leverage the free service Buzzsumo to see what hot topics are trending. You may choose any topic to blog about.
When you guest blog, don’t forget to link back to your website. Including call to action at the end of each post is a good idea to capture emails of visitors and create a sense of urgency to connect.
5. Do it Yourself.
Looking for ways to save and make money online? Do as much as yourself, without sharing the burden with others, especially if you can do things better. Avoid farming out tasks that can be easily done. This also helps you to control the process and use your budget judiciously. You may access on-demand expertise from consultants for a fee at Clarity.
There are as many ways to make money online as there are offline. I personally think that it is much easier to start and grow an online business. The associated startup costs are low and you can grow capital and increase your budgets accordingly as you expand your business. The best part is that you can work from anywhere and anytime!
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